What you do after publishing your blog post? Well, if you are not aware, let me tell you that people are not going to read your blog post if you don’t promote your blog post. Then, how to promote blog posts after publishing & where to promote? Let’s find out the answer to this question.
As a beginner, people always struggle to get traffic to their blog even after publishing high-quality in-depth articles. But just ask the common question, how come the audience will know that your article is awesome? There are only 2 ways to get tons of traffic to your blog.
- If your blog post ranked #1 in Google search.
- If you have a very big audience in the form of email list or Facebook group etc (E.g. you can create an eBook and offer for free).
But for both of them, you need quite some time or you must be a very popular name in the blogging industry. Well, there is another way or 3rd method which can help a beginner to get good traffic to their blog. And that is through blog promotion.
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But how to promote your blog without spamming? That’s what we are going to share in this article and explore all the amazing strategies to promote a blog post after publishing.
Top 7 Blogging Benefits You Should Know Before Promoting Your Blog Post.
- Blogging helps you to organize your ideas.
- Blogging can fulfill the desire yours to grow as a creator.
- An immediate improvement in your writing and speaking.
- Create a brand from scratch.
- Become an expert
- Personal Branding
- Make Money Online
I hope after reading till this point, you have realized the potential of blogging. Blogging still works if you use proper strategy. Let’s see some of the strategies that transform a blog.
- Quality Of Contents
- Attention-Grabbing Headings and Introductions
- SEO (Search Engine Optimization)
- Email subscribers
- Website look and feel
- Unique Contents
- A Proper Domain Name
- Engagements on Social Media
- Collaborate With Other Bloggers
Just be focused and consistent with your blog and traffic will come automatically. Focus on the content quality and user experience for the initial 6 months. At the same time keep promoting your blog posts.
Let’s Understand How to Promote Your New Blog Posts. However, you have to create content which is worth promoting. Let’s discuss this.
Don’t Jeopardize With Content Quality
You can’t promote your blog when you have zero content. Are you with me? A blog post is like your assets. So you have to give your 200% while creating content. Try to convey a positive message out of your posts. Keep writing and keep exploring.
View your work many times. Give some extra information. Picture yourself being a user if you are finding it worthy. Go with it. It takes a lot of brainstorming. Here are some practical guides that I used to follow when I started blogging. I am still following some of them.
- Read Other Blogs in Your Niche.
- Just put your thoughts while writing. Don’t worry about grammar. It can be modified later.
- Write in Google Docs.
- Try to publish at least 1500 words article.
- Use good hosting and premium theme to improve user experience.
- Use Font 18, it will improve the readability.
- Focus on Quality rather than quantity.
Let us explore these 10 practical techniques to promote your blog post
Collaborate with other bloggers
Collaboration with other bloggers will help you if you have just begun your blogging venture. For the initial few months, you will face a lot of blogging challenges. Only a master can support you throughout this state. Don’t delay or shy to approach other bloggers. Connect with them. Share your visions.
Let them know what kind of benefits you can give them if they collaborate with you. Before you begin to work with other bloggers, you have to learn one element. That a proper collaboration can help you reach your goal faster.
Try to collaborate with someone relevant to your brand. You can create a manual list of potential bloggers. Review their blogs. Follow them on social media. Try to build a real relationship. Ask for advice.
Promote Aggressively other bloggers content
Please keep in mind that you have just started your blogging journey. Moreover, this is the time when you should read more and more other blog posts. To learn what is working for other bloggers and what kind of things you should do now.
Do not stop to share the content of the different bloggers. It will help you to connect better with them. At the same time, this will motivate your blogging pals. You have to understand that it’s not simple to the blog alone. It would be best if you have your blogging friends.
Help each other and grow together. Get opinions and motivations from them. Give them what you want to accomplish from your blog. Promoting other’s posts will also show that you are not blogging for yourself.
Start doing co-writing and round up post
Another traditional yet efficient technique to promote your blog post. It’s a true collaboration. You and your blogging buddy are exchanging thoughts, strategies and numerous items. Essential checklist for a round-up post
- Pick the perfect topic.
- Choose your blogging friend wisely for round up.
- Approach them professionally
- Do not ask too much
- Let them know the benefits of round-ups
Please note: Make sure that your approach is professional enough. Please review their work before asking them for roundups. Use personalized messages. Just be direct and precise and share your thoughts. Here are a few examples of round-up posts published on this blog already.
- Time Management Tips From 31 Female Bloggers [#2 RoundUp Post]
- 54 Bloggers’ New Year Resolutions for 2019 [Expert Roundup]
Write guest posts
As a new blogger, you should write more and more guest posts. Trust me, guest posts are more valuable. Its advantages are not restricted to backlinks. The primary purpose of guest posting is that you are contributing your post to another site.
It also strengthens the relationship between two bloggers. Please make sure that you are putting your best efforts into writing a guest post. Now the concern is how to find websites that are allowing guest posts. You can use the search with search strings like this:
Key Points to check before opt-in for a guest post:
- Check the websites that are working on your niche
- Check their contents.
- Do Proper Research.
- Identify your strengths and weaknesses.
- Explain every detail on your guest post.
- Don’t just push your link. Make sure the link you are sharing, should add values to the readers.
Create your social media presence
You can not say that you are active on social media by sharing links here and there. I have seen many bloggers are sharing links on social media just for the sake of it. If you are also doing it, stop it right now!
This kind of approach will not take you anywhere. Moreover, you are disrespecting your content. It takes a lot to create content. So do not share the content just like that. Share the material in the relevant social media pages or groups. Finding it difficult?
Well, I am asking you to do advanced stuff here. Just follow the basics. I follow them religiously. Social media is not limited to facebook. Use other platforms like Pinterest, Twitter, LinkedIn.
Whenever you are posting something on social media, make sure you are creating values. Otherwise, it’s just spamming. Be wise and use social media to create your personal brand value. Post your links like this :
Note: I am not saying that this is the perfect way to post your link. And you all should follow the same. It’s always better to explain a little bit about your content before sharing the link. The user should have an idea about what kind of content they will get. Start with this and eventually you will learn the advanced things.
Participate in Discussions
The discussion forums can also be a high stage to promote your blog. However, we see that many new bloggers are not using this medium properly. Let me reiterate the same thing.
Posting only the link will not help you to achieve anything. You will get endless opportunities if you use the discussion forums wisely. Try to contribute more to the discussion forums.
If possible, help someone. Ask for help if you are in trouble. Start responding to the topics, which are in your niche. Be consistent. Discussion forums are the source of long term traffic. It allows you to establish your authority. Start to engage in the following discussion forums and take your blog to the next level:
Outreach marketing helps you to build a personal connection with others. It’s all about sharing your vision with the right people. Instead of transactional conversations, outreach messages have a human touch. It talks about mutual benefits.
Have you ever thought that what others think of your blog? Have you ever tried to read your blog? Did you find it annoying? It’s because you are doing the same thing as others. It’s time to level up.
Try to get a content idea with every single situation in life. Create a case study content. Follow the 80/20 rule. Read How practo principal techniques can help you with your blog and improve user experience.
Start Creating your Brand Perception
Nurture your blog like its a baby. Be passionate about your blog. Ask yourself that what is you want to accomplish from the blog? Create a good tagline, which is similar to your vision. Start telling your friends about the blog.
Remember, transparency is very much crucial to growing any brand. Share brand stories on social media. It’s difficult for a business to sustain without relationships. Promise what you deliver. Be humble and courteous to others. Few must need things to increase your brand value
- Reply on Social Media posts
- Ask Feedbacks from the experts
- Get testimonials
- Focus more on creating a community
- Always give more
Look For Interview Opportunities
Reputation is the most important in blogging. Giving an interview on someone’s blog or publishing a conversation on your blog will help you take your blog to the next level. So do not hesitate while you get an interview opportunity. I have published a few interviews on my blog. Check interviews and blogs
Why do most blog breaks? My question is, why not all blog breaks? It’s because of the only thing that is research. Don’t get demotivated that its 2019 and blogging won’t work. It’s effortless to get demotivated and step out.
However, a few minor changes can make you a better blogger. Blogging is a long-time game. So play it like that & promote your blog post naturally. Don’t give excuses. Follow these ten steps for a month, and you will experience the difference. Happy Blogging 🙂
Account Manager by profession and blogger by passion. I blog about Digital Marketing at simplefactsonline